What are the keys to being a successful email marketer?
One of those big-money internet marketers you’ve read about who’ve built
multi-million dollar businesses because of email … and their email list.
market mavens who say that their list … their email list … is the reason for
in today’s mobile world, is marketing through email even something you want
to “waste’ time doing? I mean look
around. It’s a mobile world.
my 5-year-old grandson gets that. Hell,
he got it when he was 2. Before he even
talked. He’d get his hands on his mom’s
phone, unlock it and start banging keys.
he’d start moving things around on the screen as I watched in awe. He would tap an icon … for an app … on the
screen and kick back.
I realized what he’d done, I’d hear music.
Country music. His favorite at
the time. Now he’s into sports.
knew what he was looking for. And he was
gleefully listening to it. His mom told
me he knew exactly what he was doing. He
did it all the time.
got me to thinking. These smartphones do
more than full-blown PC’s just a few years ago.
Is email even something that people even use? Or are going to use in the future?
kids … the consumers of the future … can’t live without them right? Their world revolves around these mobile devices.
understand. People use their phones for
a lot of things. Actually talking to
someone may be one of the least common things they do. Especially young people.
as a marketer … a current or future email marketer … doesn’t this seem like
email marketing would be tending to become obsolete?
I did the research and …
The Numbers Don’t Lie. Email Continues To Rule
My friends ... the numbers don't lie. Despite the explosion ... seemingly exponentially ... of social media, email continues to rule.
Email is the
most popular means of communication on the planet. How can I say this?
accounts triple the size of both of them combined! 4.2 billion.
And are expected to rise to 4.9 billion by 2017.
how can this be you ask? Well,
when you think about it, even today’s
digital world requires you to have an email account!
the social media sites. An online
account. A digital newsletter. A free report or ebook. Memberships.
Contests. If you want to
participate, you need to give them your
I say on my Home Page, 91% of consumers check their email at least
once a day! Consumers.
about this? Do you have an email
account? If you’re like me, probably
don’t you read a lot of those emails?
Especially if they’re from someone you’re interested in hearing from or something
gets you to open them?
you get a lot of emails from an email marketer?
I do. And it proves my
point. If the sender wasn’t making
money, you wouldn’t be getting them.
Examples of Successful Email Marketers
not going to spend a lot of time on this but there are some staggering sums
being made online by email marketers.
you heard of Matt Furey? He has made
millions … primarily though his list and email … selling fitness-related and
personal development products. He’s an
· Anik Singal … another email marketer … makes millions of dollars a year marketing products and services to his own lists. He now makes the same kind of money teaching others how to do this.
He says that a good email marketer should be
able to make at least $1 per month for every name on their list. Think about that. 25,000 names - $25,000 per month. And that may be on the low end according to
about the “The Prairie Homestead” blogger Jill Winger? This woman built a huge following mainly through
Facebook and social media and then realized the social media companies actually
controlled her business. And were
penalizing her for being successful.
She went on to develop an email list of
over 60,000 people which she owns and controls.
And which she makes a lot of money from.
She’s a blogger and an email marketer.
of the fitness gurus from whom I get emails from almost daily. And most of them only market one or two of
their own products. But they make a lot
of money recommending other people’s products to their lists. For a hefty commission of course.
so many more …
What Do You Need To Be A Successful Email Marketer?
barriers to entry are very low:
costs are minimal compared to most businesses.
How about a computer, an internet connection along with a good email
service provider such as AWeber or Constant Contact.
can be done from literally anywhere.
There’s no need for an office or store … you can do it from home.
be built around just about any service, product or series of products. Even somebody else’s products.
3 Things You Need To Make Big Money Online
that last bullet is the key. Develop a
relationship. Give them exactly what
you’ve promised. And then offer them
additional products or services which they will pay you for because they trust
they should, shouldn’t they? Because you’ve
given them what you promised you would give them in your emails.